COCA-COLA MERRY BIRTHDAY
The year
Coca-Cola celebrated Christmas Bithdays not just Christmas.
It sucks to have your birthday around Christmas, it's like the universe conspired to give you the ultimate holiday-themed identity crisis.Your friends are MIA, your presents get mixed up under the tree, and your birthday cake takes on the sweet disguise of a yule log with candles.
Not this time around.
An entire city came together to celebrate one person’s birthday ︎ And we did it LIVE ︎
First we teased people to tune in on the 22nd of December through all of Coca-Cola ‘s social media.
On the day of the LIVE we counted with 16 cameras and more than 1782 people from the Cascais community to bring this to life.